Visibility is one aspect of marketing that won’t change—regardless of the year. Marketing before and after a digital transformation revolves around how customers see your business. I don’t have a crystal ball, but I do have some informed ideas about what to expect from marketing trends in 2017. Focus is crucial—and that can be a challenge. The bigger the business, the more diverse the customer base. While data is making it easier to target consumers, it’s a massive undertaking to discern valuable information from the volume of data available. How do you stay focused, create conversations, and increase conversions? It’s a big question, but paying attention to what’s on the horizon can offer insights. Here are 10 trends that I predict for 2017. 1. Increased focus on customer experience. Customer experience is the heart of marketing for every industry. While it has always been a marketing focus, today’s businesses—at least the successful…

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CREDIT: Getty Images We each have within us some inner enemies that can quickly kill off our confidence. They drain our lives of potential and our purpose, and they fill us with deep regret. Left unchecked, they can unfortunately quickly erode our grandest plans and our noblest intentions. See if you recognize any of these 12 confidence killers in your own life. If you do, you need to crush them now. Your future depends on it. 1. Feeling unworthy. Self-confidence comes when you feel worthy of who you are and what you’re accomplishing–when you believe in yourself. When you think or say you’re in any way not good enough, you’re rejecting your own value. Combat these feelings by thinking of the things you appreciate about yourself. 2. Constantly overthinking. One of the worst enemies of confidence, overthinkingleads to negativity. It twists things around, makes you worry, and makes everything appear…

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