4 Things Every Rep Should Say in the First 5 Minutes of a Sales Call
Article written by Emma Brudner This is it. The all-important first call with a new prospect sales tip. This conversation will set the tone for the rest of the relationship, and could even make or break a deal. No pressure, right? Considering just how much hinges on sales calls, reps would be wise to get the conversation off to a strong start. But kicking off a call can be awkward, as anyone who’s asked “So, uh … how’s the weather there?” at the beginning of a meeting knows. Mattson recommended that salespeople touch on four crucial points within the first five minutes of a call: Purpose Time Agenda Outcome First, Mattson suggested that salespeople establish the purpose of the call. “Make sure you’re on the same page about why you’re here today,” he said. Talking about the purpose of the call early on not only refreshes attendees’ memories, but it…