Business

Define your objectives and visualize your visitors’ course of action before drafting your website

Some advice to Startups and Business Owners that are bringing their businesses online for the first time. A great website will be an important part of your digital marketing armor and indeed it should act as an extension of your sales and marketing team. However, too often the tendency is to build the website first, without having clear objectives about what it is that it is meant to achieve. This is a wrong start. As a business owner, you should have clear objectives for your website. You should never just want a website made for you, you need to answer the question “why do I need it? Of what use will it be for my clients, what do I stand to get out of it?” Once you answer these questions, you will be in a better position to have a website developed for you. Once you make that decision, make…

Do I need a website for my small business?

Whether big or small, the truth is, you need a business website regardless. I know, you might be there thinking, “do I REALLYYYY need a website yet I have come this far without it anyway?” Look, times are changing, your competitors are adapting to new forms of technology to drive sales and keep up with their competitors. So should you. If after this article you still feel like you do not need it? Call me. No really think about all the benefits you would stand to gain. I will give you a few reasons why you really need a website Having a website for your business shows some level of professionalism First of all, some statistics, do you know 84% of consumers think websites make a business more credible? Food for thought As earlier said, times have changed, technology has evolved. Imagine it has changed so much that some businesses…

The Benefits Of Social Media Ads!

Article originally by Larissa de Martino Follow me on Instagram “and “What’s your name on Facebook “are two phrases that are increasingly part of our daily lives. In fact, these days, we need to confirm that people exist on these social platforms before we form deeper ties with someone. The same is true in the business world. It is increasingly common for potential customers to “investigate” the companies’ social networks before taking any action. If the company is not active on social networks, the lack of information is so frustrating that we question the seriousness and even the existence of a brand. Currently, the consumption process is completely impacted by digital. Even if the purchase is made in the physical store, the pre-purchase process and feedback are done through social platforms. So far nothing new! We all know that companies need to have a regular presence on social networks. And…

Microsoft 365 Partner And Reseller

Let’s talk about Microsoft 365 teams. Have you ever tried to work on a particular project or assignment on your own? Then tried to do the same task on a team? What was the difference? I know! It was way easier working on it with the help of a team right? When it comes to a working or even school environment, teamwork is definitely important. Teamwork Motivates unity in a workspace, Promotes synergy in a workplace, Promotes productivity, etc. At a time when we are facing a global pandemic, COVID-19, a time when we are forced into isolation, lockdown, self-quarantine, businesses face a great challenge. The challenge of working from home. What many companies are not aware of is the fact that there are ways to work productively and efficiently regardless of their location. Talk of “BUSINESS AS USUAL”. Released in 2017 as an alternative to other platforms like Slack,…

What’s In Store for Kenyan Businesses.

Safaricom CEO Peter Ndegwa goodies for small businesses Peter Ndegwa, the new Safaricom CEO came bearing good news. During these very difficult times when we are all anxious and worried about the global pandemic, COVID19, the Mr Ndegwa promised to make the lives of his clients easy. No business survives without providing services that their customers can afford,” he said. New Safaricom Rates For 2020 His appointment comes barely a week after Safaricom announced the doing away with charges attached to sending less than 1000 shillings. Besides the transaction fee waiver, the daily transactions limit was increased from Ksh 140,000 to Ksh 300,000, grew the wallet size from KSh70, 000 to KSh300, 000 and revised upward SMEs transaction limits to KSh150, 000 from KSh70, 000. The best news for SMEs is that it is now free to transact from your Mpesa to your bank account or from your bank account…

7 Websites Commandments of 2020

What’s your business website? I want to look you up on google. In an era when everything can be found online, having an online presence and a website is as important as having a physical location for your business. A website gives you the platform to be found from anywhere in the world, and in times when your business can’t open physically, your website gives you the power to serve your client. Having a good website is good, but having a great website that serves you, and your clients well are even better. What are the key things to consider when creating a website for your business? There are some key elements that you need to consider when creating a website. We call them website commandments you should never break. Here are 7 Websites Commandments you should never break Thou shall be visually pleasing We are living in a time…

Manufacturers in Kenya

manufacturers in yellow pages kenya online directoty; Textile and apparel manufacturing, Food and beverage, Paper and board manufacturing, Automotive sector, Metal and allied, Pharmaceuticals medical equipment sector, Leather products and footwear manufacturing, Timber, wood and furniture sector , Energy and electrical and electronics manufacturing, Chemical and allied sector, Plastic and rubber manufacturing, Building, construction and mining.

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